Logo
the click brief
Search
subscribe
sign in
home
archive

Value Proposition


Top-of-Funnel Email Strategy After Form Submissions

Jan 13, 2026

•

9 min read

Top-of-Funnel Email Strategy After Form Submissions

You have their email. Great. Now stop pitching and start shaping trust. The first emails after a form fill are psychology work, not sales work.

Malene Jorgensen
Malene Jorgensen
The Psychology Behind Videos in Email: Why People Click Play

Nov 11, 2025

•

10 min read

The Psychology Behind Videos in Email: Why People Click Play

The human brain is wired to notice motion. Your subscribers’ brains are no different.

Malene Jorgensen
Malene Jorgensen
How Psychology Seals the Deal at the Bottom of the Funnel

Nov 4, 2025

•

7 min read

How Psychology Seals the Deal at the Bottom of the Funnel

The last click isn’t luck. It’s psychology, timing, and trust colliding.

Malene Jorgensen
Malene Jorgensen

the click brief

Get weekly strategic insights for email marketing, marketing data, and marketing psychology and learn how to make data work for you. You’ll learn how to interpret key performance metrics, apply cognitive triggers to improve engagement, and craft high-impact email campaigns that drive conversions.

I consent to receive newsletters via email. Sign up Terms of service.

© 2026 The Click Brief.
Report abusePrivacy policyTerms of use
beehiivPowered by beehiiv